Jun 21, 2012 9:30 AM - 11:00 AM PT | TechAmerica Santa Clara, CA
Social Media usage is growing inside corporate networks. Are you using social media to grow your business and to increase collaboration among your employees? Come hear about the latest in corporate social media policies and best practices on June 21st at 9:30am for an informative event hosted by TechAmerica and sponsored by Oracle
AGENDA:
Welcome – Adam Rak TechAmerica
Keynote - Victoria Harres, Director of Audience, PR Newswire
Industry Panel – Best Practices - Corporate Social Media
Moderator – Jackie Marr, Director of Organization and Talent Development, Oracle
Panelist – John Noh, Sr. Director Corporate Communications, Brocade
Panelist – Petra Neiger, Global Social Media Marketing at Cisco
Jackie Alcalde Marr, MHROD, CPCC is the Director of Organization & Talent Development for Oracle.
She has had more than twenty three years of experience in the field of organization development with Fortune 100 companies. She has led leadership and professional development organizations, assisted leaders with talent management and strategic planning, and led change management consulting engagements for large information technology implementations. Jackie has worked with global leaders and teams throughout Europe, Latin America, and Asia. While living in England, she helped create a change management consulting practice for Oracle.
Jackie has presented at several national conferences, and has co-authored Social Media At Work: How Networking Tools Propel Organizational Performance. She has also been published in the Organization Development Journal and Sacramento Business Magazine. As an adjunct faculty member at the University of San Francisco and Drexel University, Jackie teaches organization development at both the undergraduate and graduate levels. She is the founder of Evolutions Consulting Group, helping individuals, teams, and organizations learn and grow together. She is a certified executive and personal coach and a member of the Sacramento Coaches Association. She’s a member of the Organization Development Network, the American Society for Training & Development, the Social Media Club of Sacramento, the American Association of University Women, and served on the advisory committee for the Sacramento Professional Business Women of California. Jackie holds a master’s degree in human resources and organization development from the University of San Francisco and a bachelor’s degree in psychology and communications with a minor in Spanish from California State University, Sacramento. She is certified in ODR’s Managing Organizational Change, Pritchett’s Change Management program, Buzan Centre’s Mind Mapping, the Myers-Briggs Type Indicator, and the PDI 360 assessment. In addition, she has training in balanced scorecard and ROI strategies. Jackie resides in Folsom, California, with her husband, Jeff, and mischievous mutts, Guinness and Quincy
Victoria Harres @VictoriaHarres Vicky is Director of Audience Development for PR Newswire, a UBM company.
Her focus is to increase the visibility of PR Newswire’s customer content, and is responsible for growing the use of the company's industry-leading distribution networks and platforms, including PR Newswire for Journalists, for Bloggers, ProfNet, and ProfNet Connect. Vicky also manages various social media properties and strategies for PR Newswire and is the voice and team leader behind the award winning @PRNewswire on Twitter. She has built a team of social media volunteers across PR Newswire that help man the many social media accounts connected to the business. Vicky is fascinated by and regularly speaks and writes about how PR and marketing professionals are adapting to and leveraging the digital social layer that is quickly blanketing human existence.
John Noh Sr. Director, Corporate Communications Brocade Communications Systems, Inc.
John Noh has built a 16-year career in the communications industry with a focused background in high tech public relations. He is currently the senior director of corporate communications at Brocade, leading a global team with a diverse charter that includes PR, AR, employee communications, executive communications, brand, advertising and internet properties. Prior to Brocade, he served in various communications roles at Cisco including as the PR liaison for the CEO, general counsel and other senior executives. Noh started his career at several PR agencies throughout the Bay Area. Noh holds a B.S. in public relations from San Jose State University, where he graduated summa cum laude
Petra Neiger,Global Social Media Marketing at Cisco
Petra leads the Social Business Group at Cisco, which includes the Center of Excellence focused on social media enablement, training, governance and consulting as well as oversees the company's social media events and sponsorships, and social business programs. Now a second timer at Cisco, she was responsible for the award-winning marketing strategy for Cisco myPlanNet, a simulation “edugame”, was the social media co-lead on the award winning customer event, Doobie Brothers concert, and was a key contributor to several other high-profile virtual launches and programs, such as the Cisco ASR 1000 and 9000 series router and CRS-3 campaigns. Her experience in innovative marketing ranges from advergames and web 2.0 applications to online contests.
Registration for this event has already occurred.
Please contact Shannon Gumaer Director, SC Operations & Program Management at (408) 987-4261 or shannon@techamerica.org for more information.
Event Location:
TechAmerica
5201 Great America - Suite 400
Santa Clara, CA 95054
View map
If you have any questions about this event, please contact:
Shannon Gumaer
Director, SC Operations & Program Management
p: (408) 987-4261
e: shannon@techamerica.org
Adam Rak
p:
e: adam.rak@techamerica.org
